Australia's most innovative and creative management team specialising in the integration of celebrities, creatives and talent across Media (TV, Film, Radio, Advertising), Live (Theatre, Live Performance and Tour Bookings), Music, Publishing, Brand Integration and Retail.
Our mission is to strategically develop and align talent with brands, licences and IP in long term relationships . EM’s aim is to successfully seed clients via commercial synergy in media, live, publishing, music and brand integration via product ambassador roles and endorsement into the commercial media arena.
Mark Byrne Management (MBM) was established in 1996 to service commercial talent to Film, TV, Advertising, Live Entertainment and Theatre, expanding quickly with immediate success across all areas of media and entertainment. A strong industry reputation for discovering, developing and nurturing of multi skilled artists allowed MBM to form ongoing international management partnerships in the US and UK with its roster of actors, celebrities, musical theatre artists and creatives.
After signing its first music clients in 2005 to Sony Music, Mark Byrne was invited to partner via Sony Music Australia in a new label, Peppermintblue Records in 2006, and MBM added Music management to its areas of artist development.
MBM acquired Detour Management, Australia's premiere Dance, Casting and Choreographic agency in 2007, to maximize the new business opportunities to coincide with the emergence of dance in popular culture via TV, corporate entertainment and advertising.
MBM was invited to manage the Network Ten contestants from So You Think You Can Dance, as well as providing to Fremantle Media the show’s host judge and a long list of choreographers and industry experts.
The same year MBM expanded its services to commercial book publishing and literary management by partnering in Lisa Hanrahan and Mark Byrne Literary Management. Success followed in the literary arena with various signings - Rae Morris's Make Up Book creating worldwide interest and precedent for beauty step by step publications , Scott McGregor's Fix It and Big Boys' Toys, Monica Trapaga's Leaving Home and Natalie Bassingthwaighte and her sister, Nicole Moore's collaboration with ABC, Sistahood. Rock Chicks was the first independent title conceived and created under the group and is still enjoying international publication success with other music titles to follow .
In 2007 Mark Byrne Music joined the group of management companies. Natalie Bassingthwaighte's solo album 1000 Stars debuted at No 1, and Mark continues to enjoy market leader success with a top 3 debut solo album and platinum singles for newly developed artist, Timomatic.
In 2012, Entertainment Management acquired the Mark Byrne Management group and licensed all IP.
As one of Australia's most unique 360 creative management company, Entertainment Management works with long term vision implementing industry diversification via EM areas of business including: Media, Live, Publishing Music, Brand Integration and Retail
Meet the team:
Suite 7, Level 9, 14 Kings Cross Road
Potts Point, NSW, 2011
P: +61 2 9380 4088
F: +61 2 9380 4077